Bachelor of Arts major in Communication Arts - This ten trimester course will teach and develop students to be communications savvy, both in spoken and written word, train them to be professionals capable and adept in a variety of communication technologies:
Media (production/direction), Public Relations, Public Speaking (Motivational Speakers, Seminar workshop facilitators, Resource Persons, Information and Communication Officers)
Visual Design (w/ supplemental training in Fine Arts and Design) Media Relations (Communications Management, Information officers), Professional writing/editing, Web designing (with supplemental training in Fine Arts and Design)
Organization Communication (Corporate communications, Researcher, Educator, Events planning and management), Advertising and Promotions
Mediation (with supplemental training in behavioral management) Disputes and Crisis Consultancy.
With the foundation they receive from their General Education courses, equipping them with “soft skills” in language, social science, humanities and history and literature, students will then experience learning that will give them the opportunity to apply these knowledge and skills through workshops and hands-on experience outside the classroom experience. This achieves the objective of the Commission on Higher Education of Outcomes-Based Education, training students to enter the professional field adept with the skills to practice their profession according to the industry’s standards.
All major communication arts subjects are handled by practicing media professionals who teach the students not only the theoretical skills but engage them in actual situations and anticipated conditions related to the different courses. The practical learning/training will allow the students to take their classroom lessons outside the classroom and give them the chance to face real-life situations.
The Bachelor of Arts major in Psychology (ABPY) program equips students with a broad range of psychological concepts and theories on human behavior. Faculty assigned to teach subjects are only those who hold Bachelor’s, Master’s, or Doctorate degrees in Psychology to assure accuracy of imparting knowledge to students.
The course has a balanced curriculum covering subjects in psychological assessment, abnormal psychology, cognitive psychology, counseling and psychotherapy, special education, statistics, research methods, and other essential topics. To cap the academic aspect of learning students are required a total of three hundred (300) hours practicum/on-the-job training in association with university certified organizations with human resources department, guidance office, and, specifically the National Center for Mental Health. These aim to develop over-all competence in applying know-how of psychological theory in the industrial, school, and clinical settings.
The ABPY program is normally completed in nine (9) trimesters or three (3) years. Graduates will be qualified to work in the human resources department, academic, or clinical institutions.
The Master of Arts major in Psychology (MAPY) program is geared to broaden the graduate student’s proficiency through advance training in psychological assessment, theories of personality, research, statistics, counseling and psychotherapy, group processes, practicum, and other vital courses necessary for the application of knowledge and experience in either of the industrial, school and clinical settings. The course, totaling forty–two (42) units may be completed in two (2) years. The Faculty team, consisting of professionals in the exact field of specialization - clinical and industrial, is required to have a Psychology course in the Bachelor’s, Master’s, and Doctorate levels, and, preferably having passed the psychology licensure exam. Family Life Development faculties are experts and specialists in the fields of psychology, sociology, family life, and social development.
MAPY offers specialization, namely, Clinical Psychology and Industrial Psychology, plus Family Life Development.
MAPY with specialization in Clinical Psychology focuses on the diagnosis, assessment and treatment of abnormal behavior with the end in view of assisting an individual in the direction of adjustment. Graduates become eligible for work in a psychological clinic, the academes for teaching, research, consultancies, therapy centers, or (upon passing the licensure exam) practice as psychologist.
MAPY with specialization in Industrial Psychology centers on the various psychological theories of industrial psychology and apply these for issues concerning an organization. Graduates may be proficient for work in human resources units, also the academe for teaching and research, as well as engage in consultancies.
MAPY with specialization in Family Life Development provides an overview of the Filipino Family and various aspects of family life. Relevant subjects include parenting and child rearing, child and adolescent development, family dynamics and relationships, adulthood and aging, and the challenges encountered by the Filipino Family in the 21st century. Graduates can work in private and government organizations, schools, hospitals as family life counselor, educator, and therapist.
The Master of Arts in Communications Arts program is a 42 unit, five (5) trimester program designed for professionals in the corporate and academic world as well as for those who are contemplating a career in media and teaching.
The ever changing, dynamic communication media landscape has given rise to new challenges to people and organizations from various fields, fields as diverse as education, business, public service and administration, psychology, environment, healthcare, tourism and others. These organizations are confronted with the need for people who know how to get their messages across to targeted audiences amid media clutter and information overload.
Our curriculum provides solid grounding through in depth discussions of communication issues and challenges, analysis of theories and application of research skills. The curriculum seeks to enhance writing and presentation skills, and strengthen critical thinking. An enriched knowledge on the different issues on communication, a recognition and understanding of the role of culture and values and technical expertise on communication technologies maximizes student potential for excellence both in teaching and in the corporate setting.
The program ensures that courses are handled by faculty members who are knowledgeable in their specific disciplines. Credentials include an MA or doctorate degree in communication arts or other social sciences and experience in the industry.
Career Opportunities - The corporate and academic world needs people who are good and responsible communicators. Our MA graduates can build their career as:
The Master of Science in Information Technology applies IT theories and principles that address real world challenges and develops the effective use of information technology. It provides students both theoretical and practical knowledge in various aspects of information and enables students to gain a solid foundation in areas of expertise such as information system management, system integration, business systems and data analytics, software design and management, and project management.
The Arts and Sciences Program of PWU is designed to develop the full potential of each student.
Since its establishment in 1924, it has offered major areas of concentration, among them were English and Psychology.
In 1950, Social Work and Home Economics were introduced
In 1958, Guidance and Counseling as a Major was offered.
In 1959, the Department of Chemistry was placed under the School of Arts and Sciences.
The College offered another new major in 1960, – Communication Arts with specialization in Broadcast and emphasis on Development Communication.
The College is responsible for the Freshmen Program in terms of its curricular content and implementation. Administratively, however, the Freshmen Division is a separate unit.
Responsible for the requirements of General Education requirements in all the University’s curricular programs.
Dean Olivia M. Villafuerte
Since 1919, the PWU has made a historical mark in the academic industry. It is known for its graduates who actively participated and contributed through quality service. Many of them have gained recognition and honor in their professions here and abroad.
Do come and visit us and let us help you realize your goals. We have highly competent and committed faculty, complete laboratory facilities and local and international affiliates that will ensure intensive and hands-on training for the students. In the classrooms and laboratories, learning is closely supervised to ensure that students learn the necessary knowledge and skills, and develop positive professional attitudes and values.
Welcome to the PWU family!
Casanova, Lilia G.C.
Daliva, Mary Grace L.
Dr. De Leon, Guillerma.
Dr. Feraro, Francisco Jr. S.
Garcia, Rita Faustina
Dr. Ilag, Maximo D.C.
Dr. Maslang, Silvestre B.
MARY GRACE L. DALIVA obtained her Master’s degree at Polytechnic University of the Philippines major in Clinical Psychology way back in 2010. She used to teach Psychology to universities like Technological Institute of the Philippines and AMA University. She once served as a Psychologist in a diagnostic center in Manila. Presently, she is a full time Psychology Professor at Philippine Women’s University and handled thesis consultation with students. She is also working for a research paper entitled “Technology Addiction and Mental Health” in the said University. Other work of Ms. Daliva includes speaking engagements to different schools and churches.
DR. FRANCISCO S. FERARO, JR. is a man with a diverse professional background. Apart from teaching, he also has experience in working for a multinational commodities company, a local gas manufacturing and marketing company, the export business and as Executive Secretary to a Provincial Governor. He earned both his AB in English and his Masters degree in Education, Major in English from Roosevelt College System in Marikina City, his Master of Arts in Linguistics from Ateneo de Manila University, and his Doctor of Education, Major in Educational Management from Philippine Women’s University. As an English teacher, he focuses on the strong immersion of students in various communication situations in order to help them develop their competency in the English language. He has attended several seminars, workshops and conferences, and has given a number of lectures on English language proficiency, as well as writing for both government and non-government audiences and for paranormal characters on Channels 5 and 7. Occasionally, he does textual, form and style editing of theses and dissertations for some schools in PWU.
Dr. GUILLERMA DE LEON has taken multiple courses in Algebra, Geometry, Statistics, Calculus and other areas in Math in College and graduate level-a math major in her BS in Industrial Education, NEUST, Cabanatuan City; a Masters of Arts in Teaching Mathematics, University of the Philippine, Diliman, Quezon City, and a Ph. D. in Sciences Education at De La Salle University, Taft Manila and Araullo University, as bases of her thorough knowledge in Mathematics, of her confidence in explaining the concepts and processes to her students.
She recognizes that students learn in different ways; therefore, she employs appropriate teaching strategies and practices incorporated in her instruction. She provides her students with knowledge and tools for them to be able to solve math problems on their own. She is well liked by both “strugglers” and “strong” in math by building and strengthening their confidence of their skills by transforming the usually “bored with number” class where students want to be.
RITA FAUSTINA GARCIA is known as the polyglot among the language professors, being fluent in English, Nipponggo, Spanish, and French. She earned her Bachelor of Science in Business Administration, Major in Management from Philippine Women’s University, her Masters degree in Education, Major in Values Education from University of Asia and the Pacific and her Master of Arts in Teaching English Language from De La Salle University. She is a dedicated teacher who instills in her students the initiative to extend their learning even outside the classroom and to develop independent thinking. She has attended various conferences, seminars and workshops, both here and abroad and is an affiliate of a number of professional organizations.
DR. MAXIMO DE CHAVEZ ILAG is a seasoned community engagement leader, both as an organizer and facilitator in Philippine Women’s University’s adopted community. He earned his Bachelor of Arts, Major in Philosophy from St. Francis De Sales Regional College in Lipa City, his Master of Arts in Religious Studies from St. Alphonses School of Theology Seminary in Lucena City, his Master of Arts in Educational Administration from University of the Philippines Diliman and his Doctor of Philosophy in Social Development from Philippine Women’ss University. He is highly committed to University-sponsored activities in his roles as chair, co-chair and committee member. He has travelled all over the country and across the globe with his zealousness in community development workshops, conferences and educational trainings. He has also published several researches in various disciplines.
DR. SILVESTRE B. MASLANG teaches Philippine History and Philippine Constitution at the Philippine Women’s University. He earned his Bachelor of Arts, Major in English, Minor in Philosophy from Maryhurst Seminary, his Theological Studies from San Carlos Major Seminary and Maryhurst School of Theology, and his Doctor of Education, Major in Educational Management from Philippine Women’s University. He greatly values nationalism and patriotism and ensures that students develop a thorough understanding of their own roots. Known to be a good story-teller with a very sharp memory, students enjoy his colorful teaching style as he uses current events to make his lessons more meaningful. He promotes learning outside the classroom by taking his students to historical places and retelling significant events himself in a vibrant manner. He received several grants and awards in the past years, which brought him to Bangkok, Egypt, Israel and Japan. He published a number of books on indigenous culture as author, co-author and translator. He was also the co-author of a few monographs and surveys sponsored by different local government units.
LILIA GC. CASANOVA is currently the Director of the Environment Institute of Philippine Women’s University and is a professional trained in development and environmental planning and management, capacity building, institutional development and facilitating technology transfer. She obtained her B.S. in Foreign Service and M.A. in Asian Studies with honors from the University of the Philippines. She also had special management training from the International Management Institute in Geneva. She held posts in the Philippine government for various areas such as town planning, housing, zoning, human settlement and urban development. She also shared her expertise internationally in the field of building material technologies, construction systems and shelter strategy.She held posts for the United Nations in Kenya and United Nations Environment Programme in Japan. She also served as the Executive Director of the Center for Advanced Philippine Studies (CAPS), an environmental NGO. She is a lifetime member of Pi Gamma Mu, International Honor Society for Social Sciences (Philippine Chapter) and a lifetime member of the American Field Service International Organization.
Miralles, Rowena P.
Munalim, Leonardo O.
Nieto, Lolita C.
Santos, Rosa N.
Dr. Tapang, Anthelma M.
ROWENA P. MIRALLES never fails to captivate both her students and colleagues with her steady grace and charm. She earned her Bachelor of Science in Education, Major in General Science from the Philippine Normal University and her Master of Arts in Education, Major in General Science from De La Salle University. She taught Integrated Science and Chemistry in the Kingdom of Bahrain. She also shared her expertise in general science and natural science with some select schools of Philippine Women’s University prior to joining the School of Arts and Sciences. She is prompt, reliable and dedicated when it comes to her work. She exhibits great flexibility when it comes to handling various types of situations. Her generous and sensitive nature has led her to become involved in volunteer work.
DR. MARIANITA LAURA D. MOMBAY is currently the Coordinator of the Communication Arts Program. She earned her Bachelor of Science in Foreign Service from the Lyceum of the Philippines, Manila, her Master of Arts in Language Teaching from Philippine Women’s University and her Doctor of Education, Major in Educational Management from Eulogio “Amang” Rodriguez Institute of Science and Technolology (EARIST), Manila. Her extensive experience in collaborating with industry partners enabled her to develop ways to help Communication Arts graduates to build their careers. She designed the departmental program to allow students to develop their competency in the English language, both in oral and written form. By helping them develop this skill, they would become competitive in the fields of broadcasting and public relations by becoming more effective communicators. She is currently assisting in the development and implementation of the English Proficiency Program and the evaluation of students’ application records in the ETEAAP Program.
LEONARDO O. MUNALIM is a published author and researcher (local and international) who was awarded “Best Paper Presentor” during the 3rd International Research Conference held in Bulacan last February 2015. He is also a reviewer and proofreader for K to 12 books under the Department of Education- Instructional Materials Council Secretariat. He keeps himself updated by frequently taking Massive Online Open Courses (MOOCS). He completed his Bachelor of Secondary Education major in English (magna cum laude) at BIT-International College-Tagbilaran City, Bohol. He finished his Master of Arts in English Language Arts from the Philippine Normal University in Manila.
LOLITA C. NIETO is a highly-recognized Physics teacher who is the epitome of exuberance and astuteness. She earned her degrees in Bachelor of Science in Preparatory Medicine, Bachelor of Science in Biological Science, and Master of Arts in Teaching, Major in Biological Science from the University of the East. She also obtained her Master of Arts in Teaching, Major in Science from Manuel L. Quezon University. She leads students and teachers in various income-generating and practical home-projects such as candle-making, perfume-making, and meat and vegetable processing. Her dynamic force in carrying out fund-raising activities and rendering services to the Mangyan communities of Mindoro has proven instrumental in providing them a more comfortable life. She is also fully committed to integrated science instructions that continuously benefit both teachers and students. Every year she holds the Science Quiz and the Science Exhibit. She is scholarship grantee of both DOST and DOST- DECS, as well as a recipient of the Outstanding Science Teacher Award in the whole Division of City Schools of Manila.
ROSA NILO SANTOS specializes in the field of English as Second Language (ESL) and advocates the use of American English in all her English classes. She earned her AB in English from the University of San Carlos and is now in the completion stage of her Master of Arts in English Language and Literature at De La Salle University. She has attended countless local, regional, and international seminars, workshops and conferences and continues to adapt to constant changes in the English language. She is a member of various professional organizations, to some of which she has earned a lifetime membership. Her strong suit is humor while teaching her classes as it will help make her students feel more at ease and learn easily.
DR. ANTHELMA M. TAPANG is a dyed-in-the-wool Filipino teacher who is a stickler to rules when inside the classroom, but contemporary in method and compassionate in character when outside. She earned her AB in Political Science and Social Science from the University of Eastern Philippines, and her Bachelor of Science in Education, Major in Physical Education and Filipino and her Doctors degree in Filipino from National Teachers College. She is known to be motherly and compassionate to her students and continuously helps them develop their social skills by instilling in them a strong sense of interdependence in the community. She is an active member of several professional clubs and organizations.